It started with one website.
In 2013, while still at university in India, I built a small website and earned my first dollar online. Getting people to find it taught me SEO — and that curiosity slowly became my craft.
In 2015 I moved to Italy for a Master’s in Genova and picked up my first real camera. Photography and film changed how I see people and places, and they’ve been part of my work ever since. I freelanced, then started companies of my own — a travel startup that never launched, a pandemic that forced a reset, and a lot learned in between.
Since then I’ve worked with 100+ businesses across 11 countries — from local shops in Italy to names like Dan Mace and Beast Philanthropy. Today I build my own, and the camera is never far away.