Skip to content

← Cian Pacifico · About

Who I am, in full.

I’m a marketer, a founder and a visual storyteller. I grew up in Mala, a small town in Kerala, and I’ve been in Genova since 2015 — long enough that Italy stopped being the thing I was adjusting to.

The long version is here — the shop counter, the first dollar online, the startup that failed and the reset after it.

By the numbers

100+
businesses worked with
11
countries
700+
campaigns run
2013
doing this since

Languages

  • English Fluent — my working language
  • Malayalam Native
  • Italian B1 — everyday and work conversations

What I work in

  • Advertising Google Ads · Meta Ads
  • Analytics Google Analytics 4 (GA4)
  • CRM & automation GoHighLevel
  • Web WordPress · Vercel
  • AI Claude Cowork

What I built before

Not everything is still running.

One of them never launched at all, and I learned more from it than from the ones that worked.

  1. 2020 – now

    Relaykart

    Co-founder & digital marketing strategist, now investor

    Co-founded with Arjun Raghunath as its digital marketing strategist; today an investor.

  2. 2019 – 2021

    Mexopi Digital

    Founder

    A small agency that started with media (photo and video) and moved into digital marketing during 2020.

  3. 2018 – 2020

    Live the Map

    Founder

    A travel-experience startup that never reached launch — and taught me the most.

See the whole path

Questions people ask.

Who is Cian Pacifico?
Cian Pacifico (born Sarath) is a marketer, founder and visual storyteller based in Genova, Italy.
Is Cian Pacifico the same person as Sarath?
Yes. Sarath is his given name; he has worked as Cian Pacifico since 2017.
What does Cian Pacifico do?
He is a marketer, a founder and a visual storyteller. He has worked in digital marketing since 2013 with 100+ businesses in 11 countries, from local shops in Italy to Dan Mace and Beast Philanthropy. He builds his own companies — 10x Marketing Lab, and EuroPortal as co-founder — and his love for telling stories through photography and film runs through all of it, and is why Frames by Cian exists.
What is 10x Marketing Lab?
10x Marketing Lab, founded by Cian Pacifico, is a platform built for local business owners — to see what’s really happening in their marketing, fix what isn’t working, and grow with a clear plan. It was previously called Businezz Club.
What is EuroPortal?
EuroPortal (europortal.in) is a new platform, started in 2026, co-founded and hosted by Cian Pacifico, for Indians exploring study, work and life in Europe.
What is Frames by Cian?
Frames by Cian (framesbycian.com) is Cian Pacifico’s side project, born from his love for visual storytelling through photography and film — places, people and the small moments around them.
Does Cian Pacifico do consulting?
Yes — alongside his own companies he takes on consulting and advisory work on marketing and growth, and is open to collaborations and partnerships. The way in is a message or a call.
Where is Cian Pacifico based?
Genova, Italy. He grew up in Mala, Kerala, India, and has lived in Italy since 2015.
What languages does Cian Pacifico speak?
English (fluent, his working language), Malayalam (native) and Italian (B1).
How can I contact Cian Pacifico?
By email at mail@cianpacifico.com, or on LinkedIn.
Say hello

I’m always open to interesting conversations, collaborations and ideas.

Building a business, starting a project, looking for a second opinion on your marketing — or a story worth telling? I’d love to hear about it. Some of my best work started with a simple hello.

Cian Pacifico